Rodaprint rewarded at the HP Indigo Digital Labels and Packaging Awards
HP today announced that Rodaprint, of Lyon, has been recognised for print excellence in the recent HP Indigo Digital Labels and Packaging awards, for its ‘Kit Mouse & Co’ entry in the food labels category.
Utilising the capability of its HP Indigo press ws4500, the company is successfully winning new business, by offering a versatile, high-quality label printing service.
Established in 1994, Rodaprint specialises in producing labels for the wine and food industry and barcodes for libraries and tracking companies. Rodaprint took its first steps in digital printing with a second-hand HP Indigo digital press. The benefits of digital print were such for its clients, that the company invested in the HP Indigo press ws4500 in 2008.
Rodaprint, of Lyon, is utilising its HP Indigo press ws4500 to successfully win new business by offering a versatile, high-quality label printing service
“This investment had a true impact on our business, as we managed to add thirty new clients to our portfolio,” said Daniel Royon, co-manager, Rodaprint. “With the evolution of legislation in the wine industry and the regular changes of chemical compounds in medicine, the HP Indigo press ws4500 enabled Rodaprint to target new markets, for which flexibility and reactivity are vital for success.”
Everyday, Rodaprint uses its HP Indigo press to help its customers extend their businesses. Recently, the company produced 180,000 labels with 90 variations in less than eight days for a local client. Rodaprint has been so successful that a wine producer, launching two different grape juices, contacted the company to benefit from its high-level of customer service and experience. Utilising the high productivity of its HP Indigo press ws4500, the print service provider was able to produce a wet proof that same afternoon, allowing the wine producer to give his agreement to run two sets of 2,500 labels each.
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The latest HP printers is the perfect solution for small and medium digital print and sign shops, in addition to copy shops and photo labs interested in offering an enhanced range of high impact indoor and outdoor applications and increasing their competitive advantage.
Regards.